Personalized online marketing lessons built around your goals
Digital marketing can feel overwhelming.
New platforms, tools, algorithms and trends appear constantly, while most online courses provide the same material to everyone—regardless of their experience, business or objectives.
My one-to-one Digital Marketing Training sessions offer a more focused approach.
Each lesson is personalized according to your current level, professional needs and learning goals. You will not simply watch a presentation. You will discuss concepts, examine practical examples and apply what you learn to your own business, brand or project.
Learn the strategy. Understand the tools. Apply the knowledge.
Who are these lessons for?
The training is designed for:
- Small business owners
- Freelancers
- Solopreneurs
- Marketing professionals
- Social media managers
- Coaches and consultants
- Startup founders
- Students and career changers
- Professionals developing their personal brand
- Team members who have recently taken on marketing responsibilities
No advanced marketing knowledge is required.
The content and pace of each lesson will be adapted to your experience.
What can you learn?
Your personalized training programme can include one or more of the following subjects:
Digital Marketing Strategy
Understand how digital marketing activities connect with business objectives, customer needs and measurable results.
Marketing Planning
Learn how to create a focused marketing plan with realistic objectives, priorities, channels and actions.
Target Audience and Buyer Personas
Identify the people you want to reach and understand the needs, motivations and problems behind their purchasing decisions.
Value Proposition and Positioning
Learn how to communicate what makes a product, service or personal brand relevant and different.
Social Media Strategy
Choose the right platforms, define your content direction and create a more consistent social media presence.
Content Marketing
Plan useful and relevant content that educates, builds trust and supports your business objectives.
Customer Journey and Marketing Funnels
Understand how people move from awareness to consideration, purchase and long-term customer relationships.
Personal Branding
Build a professional identity that communicates your experience, values and expertise clearly.
LinkedIn Marketing
Improve your LinkedIn presence, content strategy, professional positioning and relationship-building activity.
Facebook and Instagram Marketing
Understand content formats, audience engagement, organic strategy and the role of paid promotion.
Artificial Intelligence for Marketing
Learn how to use AI tools responsibly for research, idea development, content planning and marketing productivity.
Marketing Metrics
Understand which metrics are useful, what they actually mean and how to avoid being distracted by vanity numbers.
Choose your training package
Focus Lesson — €49
A personalized lesson focused on one specific digital marketing subject, challenge or tool.
Includes:
- Short pre-lesson assessment
- One 60-minute private online lesson
- Personalized lesson content
- Practical examples
- Questions and discussion
- Lesson summary
- Recommended next steps
- One practical exercise
Ideal for:
Professionals who need help understanding a specific topic or solving a focused marketing problem.
Skills Accelerator — €129
A three-session programme designed to develop practical knowledge in a selected area of digital marketing.
Includes:
- Initial skills and goals assessment
- Three 60-minute private online lessons
- Personalized learning plan
- Practical exercises
- Examples based on your business or project
- Feedback on completed exercises
- Lesson notes and resources
- Final recommendations for continued learning
Ideal for:
Entrepreneurs and professionals who want to build a stronger understanding of digital marketing strategy, social media or content marketing.
Marketing Mentorship — €249
A six-session personalized learning programme for professionals who want to develop broader and more applicable marketing skills.
Includes:
- Detailed skills and objectives assessment
- Six 60-minute private online lessons
- Personalized curriculum
- Marketing strategy fundamentals
- Practical assignments
- Feedback and corrections
- Templates, frameworks and selected resources
- Application to your own business or professional project
- Personalized 30-day development plan
- Email support during the programme
Ideal for:
Business owners, marketing professionals, freelancers and career changers who want structured guidance and a deeper understanding of modern marketing.
A practical learning experience
Each lesson combines four elements:
Explanation
You will learn the principles and strategic thinking behind each marketing concept.
Examples
We will examine practical examples that make the subject easier to understand.
Application
Whenever possible, we will apply the lesson directly to your business, brand, campaign or professional project.
Action
You will receive a practical exercise or next step to help you turn knowledge into capability.
The goal is not simply to collect information.
The goal is to understand what you are doing, why you are doing it and how to improve it.
How the training process works
1. Choose your programme
Select a single lesson or a multi-session learning package.
2. Complete your learning assessment
You will answer a few questions about your experience, goals and preferred subjects.
3. Receive your personalized lesson plan
The content will be adapted to your level and objectives.
4. Attend your online lessons
Each session includes explanation, examples, discussion and practical application.
5. Complete your exercises
Exercises help you test your understanding and apply the knowledge to a real situation.
6. Receive feedback
For multi-session programmes, we will review your progress and identify areas for improvement.
What is included
Depending on your selected package, you may receive:
- Personalized online instruction
- Digital lesson notes
- Practical exercises
- Templates and frameworks
- Curated learning resources
- Feedback on assignments
- Examples related to your business or profession
- A structured learning and development plan
What is not included
The training packages do not include:
- Full management of social media accounts
- Creation of ongoing social media content
- Setup or management of advertising campaigns
- Guaranteed professional certification
- Completion of assignments on behalf of the learner
- Done-for-you marketing implementation
These services can be discussed separately when appropriate.
Frequently Asked Questions
Are the lessons suitable for beginners?
Yes. Lessons can be designed for beginners, intermediate learners or experienced professionals who want to strengthen a specific skill.
Are the lessons based on a fixed curriculum?
No. The curriculum is adapted to your learning goals, experience and professional needs.
Multi-session programmes follow a structured plan, but the content remains personalized.
Can the lessons focus on my own business?
Yes. Using your own business or professional project can make the learning process more relevant and practical.
Can I choose more than one subject?
Yes. Multi-session programmes can combine related subjects, such as marketing strategy, social media, content planning and personal branding.
Will I receive a certificate?
These are personalized professional development lessons rather than an accredited academic course. A confirmation of attendance may be provided upon request, but it does not represent an officially accredited qualification.
Can a company book lessons for its employees?
Yes. Individual or small-team professional training can be arranged according to the company’s needs.
In which languages are the lessons available?
Lessons are available in English or Greek.
Where do the lessons take place?
Lessons are delivered online through an agreed video conferencing platform.
Stop collecting disconnected marketing tips
Start building knowledge you can actually use.
Choose your learning objective, develop your skills and apply modern marketing principles with confidence.